Coastal Banjine

Pimelea ferruginea is a dense, erect shrub that typically grows to a height of 0.3–1.5 m (1 ft 0 in – 4 ft 11 in) and usually has a single stem at ground level. The leaves are elliptic to narrowly elliptic with the edges curved down, 5–16 mm (0.20–0.63 in) long and 1.5–6.5 mm (0.059–0.256 in) wide on a petiole 0.1–1 mm (0.0039–0.0394 in) long. The flowers are pale to deep pink and borne in erect, head-like clusters on a hairy peduncle 0.5–1.2 mm (0.020–0.047 in) long, surrounded by 4 broadly egg-shaped bracts 5–14 mm (0.20–0.55 in) long, each flower on a hairy pedicel 0.5–1.2 mm (0.020–0.047 in) long. The floral tube is 7–13 mm (0.28–0.51 in) long, the sepals 2.5–4 mm (0.098–0.157 in) long. Flowering mainly occurs from August to February.

Pink rice flower grows on coastal sand dunes and rocky headlands in near-coastal areas between Cliff Head near Arrowsmith, and Point Culver, in the Esperance Plains, Geraldton Sandplains, Jarrah Forest, Mallee, Swan Coastal Plain and Warren bioregions of south-western Western Australia.